We help tech companies generate outstanding media coverage

Follow us:

We are

MA Family is a communications agency for tech companies. Our team includes professionals with a rich history in venture capital and the media. Our partners personally oversee each client, ensuring top-tier attention and proactive guidance. Think of us as your outsourced PR department.

This approach has successfully landed our clients thousands of publications and placements on The New York Times, TechCrunch, Joe Rogan’s Podcast, and the main stage of WebSummit.

Our Family

Our Services

Branding & Positioning

We help define your public messaging and positioning to highlight the unfair advantages of your team members and products.

PR & Communications

We develop media strategies to turn internal news and product updates into top-tier media coverage.

Content Marketing

We develop compelling content for your blog and social media platforms to help build your community and attract clients.

Research & Analytics

We dig into your data and public knowledge to develop fascinating papers about your industries.

Personal PR

We turn founders and executives into media personalities to help grow their business and connections.

Our Team

Anastasia Loureiro

Managing Partner & CEO

Anastasia has a unique background as a reporter, an investor and a communications specialist. She did fascinating work with Facebook, PayPal, and WeWork. Previously, she was a reporter at Forbes and a Partner at a VC firm.

Yury Molodtsov

Partner & COO

Yury combines a deep technical background with direct experience in PR. He worked with multiple tech unicorns such as WeWork, Houzz, HotelTonight and Gett. Earlier Yury was Investor at Day One Ventures, a San Francisco-based venture capital firm that invests in tech startups and leads their communications.

Testimonials

What sets MA Family apart is their deep understanding of our business needs along with their creative mindset and focus on operational excellence.

Marc P. Bernegger

CFC

Working with MA Family was a total breeze — they stayed on top of things, handled every aspect of our PR campaign timely and professionally and even secured TechCrunch coverage when we didn't expect it.

Sam Bokher

InstaPay

The team at MA Family provided expert counsel and strategic advice, connecting us with key stakeholders in the fundraising ecosystem that were later pivotal to a successful fundraise. We benefited from the awareness generated at marquee events at the World Economic Forum in Davos 2020.

Arif Khan

SingularityNET & Alethea

When MA Family engages with a company they are providing results, not just communications expertise. You feel that they are there for you as a part of your own team.

Mikhail Konoplev

Houzz, WeWork

MA Family took an immense role in shaping our media relations, developed a comprehensive communications strategy, secured important media pieces, and pushed our story during the very critical moments for our company.

Ilya Ekushevskiy

Busfor

Upcoming

Lisbon

WebSummit 2020

Web Summit is an annual technology conference held in Lisbon, Portugal, considered the largest tech event in the world. Founded in 2009, by Paddy Cosgrave, David Kelly and Daire Hickey, Web Summit was originally held in Dublin, Ireland, until 2016, when it moved permanently to Lisbon, Portugal.

Upcoming

Coverage Highlights

YieldNest Unveils First Liquid-Restaking Token on BNB Chain as Return-Boosting Strategy Gains Ground

CoinDesk

Restaking protocol YieldNest announced the introduction of ynBNB, the first liquid-restaking token on the BNB Chain, giving users the opportunity to earn returns on top of those from staking the native BNB token.

This toylike gadget is actually a stealthy hacking device

FastCompany

Flipper Zero is a hacking device that looks nothing like a hacking device. Despite its toylike appearance, Flipper Zero—the winner of Fast Company’s 2024 Innovation by Design Awards in security—enables users to interact with a wide range of digital systems, from wireless radio devices to NFC and RFID cards.

Revolut graduates raise $6.5m for crypto exchange to fill the void left by FTX

Sifted

X10, a new crypto exchange for professional traders founded by three former Revolut employees, has raised a $6.5m round. The platform aims to address a gap in the market that FTX — which the jailed Sam Bankman-Fried founded – once occupied.

The Flipper Zero has a powerful new hat, and yes, it runs Doom

The Verge

The $49 Video Game Module is a collab with Raspberry Pi that fits right on top of the Flipper Zero to combine all the features of that device with tilt controls, video out, and all the code you can run on an RP2040.

Raising $7.5 million, Blueprint Finance launches Concrete Protocol, an on-chain credit market

Fortune

Following a $7.5 million raise led by Hashed and Tribe Capital, Blueprint Finance, emerging from stealth, today announces Concrete Protocol, an on-chain credit market that protects borrowers from liquidation, while offering yield to liquidity providers to fund short-term capital demands.

Blog Posts

How To Interact With Reporters At Industry Events

With major tech events like WebSummit, Slush, Sifted Summit, and others just around the corner this fall, let's dive into strategies that will help you make the most of these opportunities and understand how to effectively leverage them to advance your PR goals!

5 Reasons PR for Crypto is Different

The crypto space's rapidly evolving and complex nature requires PR specialists to navigate intricate technical concepts while also addressing a global and diverse community.

The PR Flywheel: What It Can And Can’t Do For Your Business

People often think that PR and communications alone can help them achieve their goals and end up surprised when it doesn’t move the needle as much as they wanted. In fact, it’s a bit more complicated. PR is only a part of the virtuous circle.

Events

Head-48

Head-40

Head-32

Head-24

Text-24

CAPS-13